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Home / Science / Study Shows Scientists Should Use Humor

Study Shows Scientists Should Use Humor

Study Shows Scientists Should Use Humor
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Science March 10, 2025 13:56

university of georgia - Research reveals the importance of humor in science communication to gain public trust and likability.

Study on Scientists and Humor

A recent study published in the Journal of Science Communication suggests that scientists should incorporate humor, such as satire and cartoons, to enhance public perception and trust.

Key Findings:

  • Research conducted at the University of Georgia with 2213 participants.
  • Participants viewed different versions of a cartoon about an AI-driven self-driving car.
  • Humor increases likability and trust in scientists, according to lead researcher Lynn Frank.
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