Sell ​​Cyber ​​Monday above expectations

World November 27, 2017 19:24

- Koopfestijn Cyber ​​Monday is better than expected. The online sales party in the United States, and in the meantime the rest of the world, stands out thanks to extra orders of electronics and toys.

Editorial DFT

According to data from Adobe Analytics, one of the major collectors of e-commerce data, with Cyber ​​Monday, thanks to big discounts, nearly a billion more is sold than last year, to a total of $ 6.6 billion.

More and more Americans shop with their smartphones. Sales from this were up 41% compared with the sales days of 2016. Sales were 16.9% higher on Monday afternoon than a year earlier.

With Thanksgiving and Black Friday, Americans bought $ 7.9 billion, also a new record. On that basis, shares of retail companies, which had a hard time to date, rose: Amazon took more and more market share away from them.

Cyber ​​Monday is not a holiday, but a marketing term that indicates the Christmas sale at online stores.

Leave a comment

The is not responsible for the content of external sites.


Back to Top