Francesco Rivella, the Father of Nutella, Passes Away at 97
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World
February 18, 2025 10:48
italy - Former executive of Italian confectionery company Ferrero and the father of Nutella, Francesco Rivella, has passed away at the age of 97.
Francesco Rivella, the Mastermind Behind Nutella
Francesco Rivella, known as the 'father of Nutella,' passed away at the age of 97. The former chemist and executive of Ferrero played a crucial role in the creation and success of the world-famous hazelnut spread.
Early Life and Career
Francesco Rivella, a graduate of the nutrition department at the University of Turin, started working at Ferrero 12 years before the launch of Nutella in 1952. Initially tasked with examining raw materials for the development of new products, Rivella played a key role in the company's innovation process in the 'chemistry room.'
Innovations and Contributions
Rivella's extensive travels across Europe to study chocolates and snacks aimed not at imitation, but at enhancing the quality of existing products. His dedication and expertise significantly contributed to the brand's recognition and success.
The Legacy of Nutella
Originally introduced as Giandujot in 1946 and later rebranded as SuperCrema in 1951, Nutella underwent modifications based on Rivella's recipe in 1964, leading to the iconic hazelnut spread known today.