Google and Apple preying on NFL rights

Google and Apple have joined in the fight mixed to the broadcasting of three NFL games in the coming season.

What Apple and Google the rights to, is not entirely clear, but it can be predicted. Apple will want to use it to generate unique content for the Apple TV and Google can give it a boost with YouTube. Yahoo seems this year is not interested in the rights. Perhaps that has something to do with the difficulties in which the business is located.

The matches will be played on 2, 23 and 30 October. In London, the Indianapolis Colts come, Jacksonville Jaguars, St. Louis Rams, New York Giants, Cincinnati Bengals and Washington Redskins trot.